Blu-ray and HD DVD Missing Early Projections by Almost 60%
Straight from HDBlu.com: “While there has been much focus on the developing battle between Blu-ray and HD DVD, it seems that both formats are underperforming with consumers in the early going. Thus far, only $30M has been spent by consumers on the new formats, $25M on hardware and $5M on software, as reported by Reuters.
Both the Blu-ray Disc Association and the HD DVD Promotion Group have lined up long lists of supporters including Dell, Sony, and Apple (Blu-ray) and Toshiba, Intel and Microsoft (HD DVD). However, consumers have not been lining up to buy their systems. On the market as of September 30th are only a handful of units. Most notably, two units from Toshiba (HD DVD) and one from Samsung (Blu-ray). However, while original sales projections ranged from $1.1-2.2B, Warner Home Video projects that actual sales will come in at only $900M for the year.”
